Archive for February 2007

Does Stability in the Media Composer Mean Complacency for Editors?

February 8, 2007

The basic Media Composer feature set and user interface haven’t changed much in a decade. Sure some important features have been added, but for a lot of people in features and TV, the big learning curve was over a long time ago.

This has given the community a chance to refocus on what we love best, namely editing. But I think it’s also creating a false sense of security. The emphasis on education, so strong in the mid-90s has waned. Many editors I know even resist learning new things about the Media Composer itself.

Meanwhile, post-production continues to be fundamentally transformed. We’re seeing a shift to desktop applications, file-based workflows and distributed work environments. Editors are responsible for larger and larger swaths of the post-production landscape. And we’re facing stiffer competition from all over the world.

Are feature and TV editors prepared for this new world? I hope so. But one thing is certain — the stability of the Media Composer user interface should not be taken as a sign that things have stopped changing.

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City Traffic and Remote Collaboration

February 6, 2007

I’ve been following Steve Lopez’ LA Times columns and his blog about LA traffic. The more I drive in this city the more I want to stop doing so.

LA recently “improved” an intersection in my neighborhood, adding a left turn lane and re-timing the light. The result, at a cost of tens of thousands of dollars, has all but ruined the intersection, increasing wait times for everybody and causing a blocks-long backup during rush hour. With improvements like this, the city will be gridlocked in no time. The “cure” is killing the patient.

But this summer I bicycled to work — and I’ve never had a happier commute. I arrived every day feeling invigorated and every night looked forward to the trip home.

In LA, where bike lanes are few and distances are long, the luxury of being able to do this is rare. And that makes me think our salvation will be in “remote collaboration.”

The relative simplicity of our new editing equipment, the shift to file-based workflows and the growing availability of fast internet connections, are making it possible to do all kinds of things from home. This is going to get even more appealing once AT&T and Verizon get their fast new fiber networks installed.

But there are disadvantages, too. Here are some of the pros and cons as I see them:

The Good

  • Working at home means functioning in a congenial, comfortable environment.
  • Skipping the commute means you’re fresher all day long. You experience less stress and less exposure to highway smog.
  • You can work more flexible hours, so it’s easier to deal with kids and family.
  • You’re more productive because you’re not wasting precious hours in traffic.
  • Staying out of your car means you’re reducing your “carbon footprint” and doing your part for global warming.

The Bad

  • Figuring out how to work at home and getting producers comfortable with the idea means that we’re making it easier for people all over the world to do exactly the same thing — and thus compete with us from afar.
  • Working at home means that there’s no social interaction at work.
  • You’re probably going to own at least some of your own equipment and you’re going to have to do more of your own tech support.
  • When you’re working from home, employers tend to think you’re available 24/7. You’re more likely to work extra hours and not charge for it.
  • Work rules like meal penalty and turnaround are harder to enforce.
  • Work and life tend to get intermixed. You can’t go home at the end of the day — you’re already there.

Whether we like it or not, this new internet-enabled, portable workplace of the future is coming at us. Are we prepared for it technically? Institutionally? Contractually? My feeling is that we need to get ahead of this trend and start figuring out how it’s going to affect us — now while we can still exercise a little control.

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Avid’s Fourth Quarter Numbers

February 5, 2007

Avid released lackluster quarterly numbers on Thursday, and the stock price fell about 5% on Friday and seems headed for another drop today. Revenue is down from last year and the company showed a net loss for the period. Even if you subtract a $53 million charge for “the impairment of goodwill associated with the acquisition of Pinnacle Systems,” (whatever that means!), you’re still looking at a company that just barely broke even.

For the year, revenues were up relative to 2005, but the company still showed a net loss.

CEO David Krall called the results “mixed” and pointed to a “shortfall in our video business in the fourth quarter.”

One has to wonder how much the slow adoption rate for Adrenaline here in Hollywood influenced these results. Adrenaline is nearly four years old, but you still don’t see very many systems in editing rooms here. Personally, I would use Adrenaline every time over Meridien. But it’s been hard for me to find others who strongly recommend it.

Adrenaline, like Meridien before it, simply doesn’t offer enough for feature and television editors. The product is less expensive than Meridien, does a lot more in terms of visual effects, and this year runs without extra hardware. But there isn’t much in it that makes editors like me say “I gotta have this.” And it was much too buggy for far too long.

Editors in the “longform” world represent a significant portion of Media Composer sales, and upgrades here could certainly contribute to Avid’s bottom line. But that won’t happen until the company makes a concerted effort to understand what we need and create features that make us sit up and take notice.

Next Bin

February 2, 2007

Another easy-to-do feature that would make it a lot easier to work on a laptop: a keyboard shortcut that would cycle you through all open bins. On a small screen your windows are inevitably overlapped, and the result is that bins tend to get covered up. It would be great to be able to hit a key and go to the next open bin. It would save a lot of mouse clicks and menu picks.

Many other applications offer this. In Word it’s Command-F6. In Photoshop it’s Control-Tab. And the Finder lets you switch applications with Command-Tab. The MC needs it, too.

Running the MC at Home

February 2, 2007

Overlapping WindowsI’ll be buying a new machine to replace my aging G4 shortly. My goal is to make this my primary computer at home — and I’d also like to be able to do some editing with it. Avid doesn’t make this easy, in at least two ways.

First, the company is always late to the party with operating system compatibility. With an Avid installed on your machine you are well advised to upgrade the OS with great care, lest you make your Avid flaky or nonfunctional. Avid blames this on Apple and I’m sure there’s something to that, but it still feels less and less acceptable these days. I just don’t have other applications that are this fussy. Somehow, virtually every other software manufacturer is able to deal with changes in the OS more quickly than Avid. Even Digi does a better job.

The second problem lies in the way Avid handles non-standard monitor configurations. The Media Composer was designed to work with two monitors, each with a 4:3 aspect ratio. You put your bins on one and the composer (the source/record monitor) and the timeline on the other.

Two 4×3 monitors was state of the art in 1991, but not today. We’ve got much bigger screens available and it ought to be possible to work comfortably with just one of them. Both Avid and Apple allow you to put your windows wherever you like them, so — problem solved, right? Wrong.

The trouble lies in window activation. Apple’s laptops and big monitors all have aspect ratios of about 16×10. But two 4×3 monitors next to each other have, in total, an aspect ratio of 16×6. In other words there’s a lot more width. If you try to jam bins, composer and timeline into 16×10 what you get is overcrowding. Either you make your bins very tall and narrow, or you overlap your windows. Overlapping shouldn’t be any big deal — except when you try double clicking on a clip. Your shot opens in the appropriate monitor, and the composer window comes forward. But the timeline stays where it is, behind the bin, creating the mess you see in the image above. So every single time you put a clip in a monitor, you’ve got to click again on the timeline in order to actually do anything with that clip. This may seem like a small thing, but anybody who has tried to cut on a laptop, and look at their bins in frame view, knows how annoying this can be.

Final Cut works differently, but isn’t much better. In FCP the viewer and the canvas are separate windows. That can be helpful in certain situations. But in this case, it just confuses things. If you double click on a source clip the viewer comes forward — but not the canvas and not the timeline. If you double click on a sequence, you get the canvas and the timeline, but not the viewer. In each case you have to click again to to do something useful.

People who work with their bins in text view are probably okay with this setup — tall and narrow bins are fine when you’re just looking at text. But I don’t work that way and neither do a lot of people I know. It shouldn’t be much of a challenge for the engineers to change this kind of behavior. The question is, as always, “What does the customer want?” This one is easy — just make window activation a preference. That would make it a whole lot simpler to work on diverse displays and it would make it a lot easier for me to buy a new monitor, too.