Following up on the last post, if we’re really looking at a future where resolution goes away as an issue for picture editing, as it has for sound, what does that mean for the designers of the software we use?
This is why so many people are now talking about “workflow.” What do we do with all this digital stuff? How does it move through the post production process?
But, frankly, I’m getting pretty tired of that word. Because it all too often means more work for the editing room. We end up shouldering more of the dailies burden and more responsibility for finishing, we work harder and longer and somehow, somebody else pockets the difference.
And I dislike the word for another reason. Because it’s become an excuse for editing equipment manufacturers to ignore the needs of editors. They start thinking that they’ll win the game if only they can cut Red material directly, or P2 or XDCam. And yes, of course, that’s important. But focusing on it tends to help you forget that there’s a creative person doing the work and that his or her imagination has to be nurtured.
So my wish for the manufacturers is that they forget about workflow and think about work. Start focusing on how human beings do all this and let that notion balance your interest in materials and process.
There is one workflow issue that does matter to me, however, and that’s how the equipment can better support collaboration among the small teams that end up making a film. We have a tower of Babel right now — incompatible file formats, resolutions, sample rates; applications that live in their own little worlds, unable to share much of anything with each other; and especially, no good way for a work-in-progress to evolve while all participants keep working on it. How much extra work do we all go through to keep sound, visual effects, music and color correction up to date with picture?
Yes, Apple has a lead over Avid in putting a complete post production studio in a box. They’ve empowered individuals to work as one-man-bands. But nobody has really figured out how to do workgroup collaboration yet. The winner of the NLE wars has to do both. And has to inspire editors to do their best work at the same time.
It’s a tall order. But it seems to me that because digital file formats have changed everything, the playing field is now much more level than many of us acknowledge.
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